AI Visibility Report

pepperstone.com

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Overall score
Getting there

Readiness by engine

Estimated
ChatGPT36
Gemini73
Claude74
Perplexity81
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Summary

The website pepperstone.com has a moderate overall score, with significant room for improvement in AI search visibility. While it features essential elements like a title tag and meta description, it lacks key components that could enhance its performance with AI crawlers.

What we checked

!AI crawlers can’t access the site for: ChatGPT
!No structured data (JSON-LD) found
!No Organization schema describing the brand
!No llms.txt file
✓Title tag present (61 chars)
✓Meta description present (149 chars)
✓Single clear H1 heading
✓Homepage content depth: ~1299 words
✓Brand / About information present
✓Served over HTTPS
✓Homepage responded in 356 ms

Your fix plan

4 prioritized fixes — most impactful first.

  1. Let AI crawlers reach your pages
    Why: Restricting AI crawlers in robots.txt limits their ability to index and understand your content, negatively impacting visibility in AI search results.
    How: Update the robots.txt file to allow AI crawler user-agents such as GPTBot, ClaudeBot, and others to access your pages.
    High
  2. Add JSON-LD structured data
    Why: The absence of JSON-LD structured data prevents search engines from understanding the context of your content, which can hinder rich results and visibility.
    How: Implement JSON-LD structured data on your homepage to provide search engines with detailed information about your offerings.
    High
  3. Define your brand with Organization schema
    Why: Not defining your brand with Organization schema means search engines lack specific information about your brand, which can affect brand recognition in search results.
    How: Add Organization schema markup to your homepage to clearly define your brand and its attributes.
    Medium
  4. Publish an llms.txt file
    Why: Without an llms.txt file, AI crawlers may not receive a curated summary of your site, limiting their ability to present your content effectively in AI-driven platforms.
    How: Create and publish a standalone /llms.txt file that summarizes your site in markdown format for AI crawlers.
    Medium

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