marles.com

Your fix plan

6 prioritized fixes — most impactful first.

1. 1
   Add JSON-LD structured data

   Why: Lack of structured data can hinder AI models from understanding the content context, reducing the chances of rich results in search.
   How: Implement JSON-LD structured data to highlight key information such as products, services, and reviews directly in the HTML.
   High
2. 2
   Define your brand with Organization schema

   Why: Without Organization schema, AI crawlers may struggle to identify your brand, affecting its recognition and trustworthiness.
   How: Add Organization schema markup to the homepage to define your brand clearly, including the name, logo, and contact information.
   Medium
3. 3
   Publish an llms.txt file

   Why: Not having an llms.txt file means you miss the opportunity to provide AI models with a curated overview of your site, potentially limiting their understanding.
   How: Create and publish a standalone /llms.txt file that summarizes the site's purpose, key offerings, and important links.
   Medium
4. 4
   Fix your <title> tag

   Why: An unclear or ineffective <title> tag can diminish click-through rates and mislead AI about the page's primary focus.
   How: Revise the <title> tag to be concise and directly reflect the core offerings of your site, ideally including primary keywords.
   Medium
5. 5
   Make your brand entity clear

   Why: If your brand entity is not clearly defined, it can lead to confusion among users and AI, impacting brand recognition.
   How: Enhance the 'About' section to explicitly state your brand's mission, values, and unique selling points.
   Medium
6. 6
   Use a single, clear H1

   Why: Using multiple H1 tags can confuse AI crawlers and dilute the main topic focus of the page.
   How: Ensure that there is a single, clear H1 tag that encapsulates the main theme of the homepage.
   Low