lemlist.com

Your fix plan

6 prioritized fixes — most impactful first.

1. 1
   Add JSON-LD structured data

   Why: Lacking structured data makes it difficult for AI to interpret the content and context of your site effectively.
   How: Implement JSON-LD structured data markup in the HTML to provide clear information about your site's content and enhance search visibility.
   High
2. 2
   Define your brand with Organization schema

   Why: Not defining your brand with Organization schema can lead to missed opportunities for rich results in search engines.
   How: Add Organization schema markup to your homepage to specify your brand details, improving recognition by AI crawlers.
   Medium
3. 3
   Publish an llms.txt file

   Why: Without an llms.txt file, AI models may not have a clear, curated summary of your site, affecting their understanding and representation of your content.
   How: Create and publish a standalone /llms.txt file that includes a concise overview of your site and its offerings.
   Medium
4. 4
   Fix your <title> tag

   Why: An unclear or poorly optimized <title> tag can detract from the site's relevance in search results and AI indexing.
   How: Revise the <title> tag to be concise and descriptive, focusing on primary keywords that reflect your brand and offerings.
   Medium
5. 5
   Make your brand entity clear

   Why: A vague or unclear brand entity can confuse AI about your site's purpose and relevance, impacting visibility.
   How: Clarify your brand identity on the homepage by explicitly stating your mission and value proposition to enhance AI understanding.
   Medium
6. 6
   Use a single, clear H1

   Why: Using multiple H1 tags or unclear headings can confuse both users and AI crawlers about the main topic of the page.
   How: Ensure there is a single, clear H1 tag that accurately reflects the primary focus of your homepage content.
   Low